Ghostbusters: The Variable Definition of 'Flop'

With a production budget of $144 million, and a marketing budget of $100 million, the financial backers of the Ghostbustettes movie are on the hook for almost a quarter of a billion dollars.  That kind of heavy budget is used for tentpole movies - the big summer guaranteed moneymakers that keep a studio's finances in the black and produce enough profit to support the production of the studio's smaller movies.  Those smaller movies are low cost bets with the potential for higher returns.  Movies like Ghostbusters, which cost $30 million and made $230 million at the box office.

These days tentpole movies that just barely make back their budget are considered failures in that, while the studio didn't lose money on them, they didn't turn enough profit to pay for other productions.  Some examples of money-making 'flops' that you may remember are Green Lantern (which made $20 million against a $200 million budget), John Carter ($34 million on a $250 million budget), and Lone Ranger ($45 million at a cost of $215 million).  These movies were all widely panned as failures, but unlike Ghostbusterinas, they didn't carry with them the protective armor as defender of the Narrative.

The projected opening weekend box office for Ghostbusters: the 2016ing is around $50 million, which bodes well for the movie as the projected final take of a movie is generally around four times that of the opening weekend.  Good movies tend to outperform that 4x metric, and bad one underperform.  If this movie is at least average, it's looking at making around $50 million off of a $150 million production budget, which should push it just barely past the ranks of money-making flops like Guardians of the Galaxy.

Where it gets really interesting is that Hollywood is an industry that thrives on perception, and whether a movie is considered successful or not depends in large part on how well it does against expectations.  Most of those lucrative flops failed to meet their expectations.  The controversy surrounding the all-girl Ghostbusters makes it hard to identify what its expectations really were.  The massive YouTube backlash indicated that the public hated the movie, and this might be a sign of low expectations for the movie. 

The secular moral crusaders had high hopes for the movie, sure, but we're talking about cold hard numbers here - the bean counters likely read the YouTube comment tea leaves and adjusted their expectations downwards accordingly.  The constant (and justified) attacks on this soft reboot movie might actually have helped push it from 'should have made more, what a mistake' to 'I told you the world was ready for an all-girl blockbuster'.  It didn't actually bust any blocks, but it just doesn't have to.

How appropriate that the female version of a movie doesn't have to succeed based on cold hard rationality, but skates into success because it 'feels' successful.

The Deep Breath Before The Plunge

Soon my first honest-to-goodness for sale on its own merits title goes up for sale on Amazon.com.  Hot Sun, Cold Fury is the first in a series of men's adventure stories featuring Karl Barber, a regular man of action who dives into trouble to save those who most need saving.  Nicknamed for the knife he carries, it's a two fisted tale of bad guys, pretty girls, and one man who won't be stopped.  You should try it, it's only a buck.

This isn't my first paid writing gig (my day job consists largely of writing technical reports,) nor is it my first sale of fiction work (Steve Jackson games published a couple of my articles in Pyramid Online a decade ago).  It is, however, the first time one of my baby birds has been pushed out of the nest into the cold, hard world to fly or not based on its own merits.

A ten year younger version of me would have waited and revised this story a dozen more times and then sat on it, fearful of all the negative reactions that might occur.  The fool.  Game savvy me knows that the reaction is irrelevant.  The important thing is to execute this story violently rather than wait for the perfect story next week. 

Call it the professional version of approach anxiety.  The only way past it is through it.
And that's the curious thing about learning Game and taking the Red Pill.  For all the press it gets about being a manipulative way to bang hot chicks, it is so much more than that.  It really is a complete attitude shift.  Learning to stop fearing negative reactions from women is only one benefit that arises from shifting your approach to life, the universe, and everything.  It teaches a fearlessness and independence that surely makes the powerful men - the ones who need good little obedient children for taxpayers - so nervous.  For this writer, those days are over.

So what do you say, internet?  Howzabout you and I get together sometime?